About The Guest
Yu-kai Chou is an Author and International Keynote Speaker on Gamification and Behavioral Design. He is the Original Creator of the Octalysis Framework, and the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards. Yu-kai has been a regular speaker/lecturer on gamification and motivation worldwide, including at organizations like Google, Stanford University, LEGO, Tesla, TEDx, Boston Consulting Group, Turkish Airline, Huawei, the governments of UK, Singapore, South Korea, Kingdom of Bahrain, and many more.
Yu-kai was one of the earliest pioneers in Gamification, starting his work in the industry in 2003. In 2015, Yu-kai was rated #1 among the “Gamification Gurus Power 100” by RISE, and was also awarded the “Gamification Guru of the Year” Award in 2014, 2015 and 2017 by the World Gamification Congress and the Gamification Europe Conference.
What You’ll Learn
- White Hat and Black Hat Strategies
- How gamification and Octalysis can help you on a daily basis reach your goals
- How creating systems in our lives trumps motivation
Resources Mentioned In The Show
- Octalysis Framework
- Yukai Chou
- BJ Fogg
- Yukai Chou TEDX Talk
- Actionable Gamification
- Octalysis Prime