Headquartered in Switzerland, Punkt. was established by Petter Neby in 2008 with the idea of bringing a breath of fresh air into the consumer electronics market with outstanding, timeless products designed to do their job, without intruding on their owner’s time and attention. From the very beginning, renowned British industrial designer Jasper Morrison was on board as the company’s art director.

The name Punkt. is taken from the Germanic word for ‘point’ or ‘full stop/period’, and was chosen to symbolise the way the company’s products are built around simplicity, clarity and focus.