Behaviour Change

#80 Transformative Technology with Nichol Bradford

By 24th July 2017 No Comments

In this episode of the show, we interview Nichol Bradford, the CEO and Founder of Willow, a Transformative Technology company. Nichol is fascinated by human potential, and has always been interested in how technology can help individuals expand beyond their perceived mental limits to develop and transform themselves to the highest level. She spent the last decade exploring these ideas in the online game industry, serving as a senior executive with responsibility for strategy, operations and marketing for major brands that include: Activision/Blizzard, Disney, and Vivendi.

Most recently she managed the operations of Blizzard properties, including World of Warcraft, in China. Now, as the CEO of the Willow Group, Nichol is applying same skills to the realm of elevating psychological well-being. Willow is a transformative technology company focused on employing rigorous scientific research to develop training protocols, hardware and software that can produce a reliable and positive change in the human experience.

Nichol has an MBA from Wharton School of Business in Strategy, a BBA in Marketing from the University of Houston, and is a graduate of Singularity University’s Graduate Studies Program 2015. She is a fellow of the British American Project, currently serves on the board of the Project 375/Brandon Marshall Foundation for Mental Health, and is a former term member of the Council on Foreign Relations. She is the author of The Sisterhood, and an amatuer boxer.

What You Will Learn From This Episode

  • How to amplify humans
  • Why Augmented Reality will be bigger than Virtual Reality
  • The importance of Transformative Technology

Resources Mentioned In The Show

Lawrence Ampofo
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Lawrence Ampofo

Director & Founder at Digital Mindfulness
Dr. Lawrence Ampofo is a digital strategy and foreign policy professional, with over 10 years providing advisory on strategic digital change. As the Founder and Director of Digital Mindfulness and Semantica Research, Lawrence focuses on increasing the capacities of companies to implement digital strategy across major transformation programmes by promoting new ways of working and collaboration in an age of digital distraction and information overload.
Lawrence Ampofo
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